We would like to offer a quick tip to those members who submit custom music tracks for HitLicense advertising opportunities.
It is important to have a finished track that doesn’t sound too close to the music example provided. Often a music licensing client will avoid a track if they feel it is too closely based on an existing copyright, especially when that copyright was used as a reference. Ad Agencies that represent corporate brands do not want to introduce any legal risk to their clients or risk having to change music mid-promotion.
A tip when composing for an advertising opportunity is to use the music examples as a general guide for things like instrumentation, tempo and the general emotion and feeling that the example elicits but, unless specifically requested, the music licensing client is not looking for an exact sound-alike.
If you have any questions please email us at email@example.com